Development

Taking my favourite idea, involving the iconic circle, I created these designs. My aim is for the 'theme' of my product to be recognisable to the user, without the brand being plastered all over it. I really like the design in the bottom left hand corner. I think just by looking at it, you know what it is, and you can relate it to James Bond, therefore fitting perfectly in to my upper class, sleek, modern British hotel chain.